Haines Structural Group Selects Ripley PR as Agency of Record
Haines Structural Group, a leading East Tennessee full-service structural engineering firm, announced today it has partnered with global agency and architecture, engineering and construction (AEC) public relations specialist, Ripley PR, to further the company’s brand awareness and business development.
Founded in 2009 as a branch office of Chad Stewart & Associates, Inc., Haines Structural Group has been instrumental in downtown Knoxville’s revitalization over the past 10 years, as well as a key partner in several projects at the Knoxville Zoo and Dollywood Theme Park. In October, after a decade of serving Knoxville and the East Tennessee region, the business was rebranded to Haines Structural Group to better define the purpose, mission and vision of the organization.
“Heather and her team not only know our industry, they’re passionate about it,” said Bobby Haines, owner of Haines Structural Group. “They were instrumental in our rebrand outreach, and their expertise is only going to help us get our new brand and message out to more potential business partners.”
Ripley PR offers strategic communications services for its clients, including crisis management, media relations and social media strategies. The agency’s unique combination of strategic business accounting and creative public relations help clients build brand awareness, establish positive reputations and drive increased leads and sales.
“We work with companies all over the world, but we love it when we can work with local companies and owners like Bobby,” said Ripley, CEO of Ripley PR. “Haines Structural Group has a real passion for the city of Knoxville and for serving the East Tennessee community. Often engineers don’t get a lot of love when it comes to the work they do, it’s mostly behind the scenes but so critical to bringing structures to life. We’re looking forward to helping Haines Structural Group build more awareness about all the amazing projects they’ve been a part of and to help them continue to create places to live, work and play our community.”